The Collaborative Mix | Reflecting on Classic Models for Graphic Design Working
Morag Myerscough Collabroration with Sheffield's Childrens Hospital
Communicating effectively with a client is key to its success and if they do not understand or are scared of a proposal, find a new way of presenting it. Morag found that nursing staff were worried about her ideas and big bold designs having a negative impact on the the children that were in hospital to get better. To present her ideas in a better light and give a better perspective on how they would look in situ, Morag created some 3D models of the rooms. It worked and both staff and patients loved the concept.
Offshore: Migrant Magazine
The magazine works across disciplines, collaborating with poets, editorial designers, photographers, graphic designers...this mixture of disciplines and content makes the magazine what it is and without it, it would not work or be as successful.
Reflect on at least one example of a collaborative project that has led to an exemplary and historically significant piece of work.
Take-aways:
- Keep channels of communication open and find new ways to present ideas that can be more easily understood if traditional methods fail.
References
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